Portfolio Highlights
Charbroil National Campaign
Schwob School of Music
Storyteller Overland
Goodwill (Journey)
MUD FILMS® IS A FULL-SERVICE PRODUCTION COMPANY BASED IN ALABAMA SPECIALIZING IN BOTH VIDEO AND PHOTOGRAPHY CONTENT
From commercial campaigns and branded walkthroughs to cinematic product features and retail-ready assets, we create visuals that move product and tell story. Whether you need compliance-driven footage for Amazon or a launch video that lives on the digital shelf, we combine technical know-how with scroll-stopping narrative.
From Amazon's white-background requirements to Walmart's specific formats, we know what major retailers demand. Our production expertise means your content ships ready for every platform – no costly reshoots, no missed specs, no last-minute scrambles. We've mastered the technical details so your products look cinematic where it counts: on the digital shelf, in hero images, and across every SKU variation. Whether it's 3000x3000 resolution for e-commerce, 1:1 formats for social, or platform-specific color grades, we deliver content that works as hard as your marketing team. Every frame is shot with distribution in mind, from Lowe's seasonal campaigns to Home Depot's product launches. That's precision that pays off.
When Charbroil needed content that would define an entire category, they turned to us. Our work doesn't just meet expectations – it becomes the benchmark other brands follow. From grilling brands to outdoor retailers, we create the visuals that set tomorrow's standards today. It's not luck; it's understanding the narrative behind every product, the emotion behind every purchase decision, and the technical excellence that separates scroll-past from stop-and-watch. We've spent years perfecting the balance between cinematic beauty and commercial effectiveness. The result? Content so compelling that competitors study it, retailers request it by name, and your brand becomes the one others aspire to match.
Great creative that saves you money? That's our specialty. We've helped brands cut production costs by hundreds of thousands while delivering award-winning content. Fast turnarounds, efficient shoots, and strategic planning – because beautiful footage means nothing if it breaks the budget. Our approach eliminates waste without sacrificing quality: one day of shooting can yield months of content across multiple platforms. We know how to maximize crew time, optimize location costs, and create multiple deliverables from single setups. No dead bodies on set, no blown budgets, no missed deadlines. Just scroll-stopping content delivered on time and under budget. Ask Charbroil about the $600,000 we saved them – then imagine what we could do for you.
One shoot, multiple versions, zero headaches. We understand how Lowe's differs from Home Depot, why B2B digital shelves need different assets than consumer campaigns, and how to maximize every frame for every platform. Your content works harder because we know exactly where it's going – and what it needs to do when it gets there. Product walkthroughs for instruction manuals? Check. Explainer videos for customer service? Done. Hero footage for national campaigns? Absolutely. We speak fluent retail, from understanding which products can appear in which retailer's content to knowing how to shoot alternate versions without doubling production time. It's strategic thinking that turns one investment into an entire content ecosystem.
National retail launches and brand campaigns with narrative punch. Multi-platform content from one efficient shoot - broadcast spots, social cuts, and retail-specific versions that drive sales.
Strategic video content that exceeds expectations. Corporate stories, social content, training videos - all with big-city quality and Alabama efficiency. Multiple platform versions from single shoots.
Cinematic brand stories that transform perception. Documentary-style films, narrative shorts, and content that elevates your message with feature-film techniques and world-class standards.
Transform complexity into selling points. Explainer videos, how-to guides, and demonstrations optimized for Amazon, YouTube, and social platforms. Technical made effortless.
Hero shots and product images that complete your visual ecosystem. E-commerce, lifestyle, and retail photography with perfect technical specs. Integrated with video production for maximum efficiency.
We do third-party contracting partnerships with agencies, studios, and in-house teams as a silent extension of your brand—handling everything from shoot coordination to post-production while staying completely behind the scenes.
We understand that time is money, so we pride ourselves on fast, efficient turnaround times. For most projects, we complete edits within 1-2 weeks after footage capture, with rushes available for approval within 24 hours. Larger projects like narrative films might take 4-6 weeks for full post-production, but we always deliver on or ahead of schedule. Rush services are available for urgent needs.
Absolutely. From initial concepting and scripting through location scouting, talent booking, shooting, editing, and final delivery, we handle it all in-house. No subcontractors, no middlemen – just a dedicated team focused on your project's success. We even provide custom music composition and voice-over services if needed.
That's our specialty. We create versatile masters that can be adapted into multiple retail formats at no extra cost. For example, one Amazon-compliant shoot can easily produce Walmart-friendly cuts, Lowe's spot content, and social media versions. Our team knows the exact specs for major platforms and handles all versioning during post-production.
Yes, and they're one of our core services. We transform complex products into simple, engaging stories that educate and sell. Our explainer videos have helped increase customer satisfaction by 40% for clients, with measurable improvements in sales conversion rates. We combine technical expertise with creative storytelling to make your products shine.
We deliver in all standard professional formats, including 4K, H.264, ProRes, and broadcast-ready formats. Resolutions range from HD 1080p up to 8K as needed. Every project is optimized for your specific needs – whether that's vertical content for social media, 16x9 widescreen for web, or custom aspect ratios for retail requirements.
We have a home studio in Salem, AL, with easy access to all major locations across Alabama and Georgia. Auburn-Opelika, Columbus, Birmingham, Atlanta – we've shot everything from farm equipment demos to corporate events. Our local knowledge lets us handle logistics efficiently, reducing costs for everyone.
We can do either! Our production house in Salem serves as a fully equipped studio for controlled environments, product shoots, or green-screen work. We also travel on-site for location shoots anywhere in Alabama and Georgia, handling all the technical logistics so you can focus on your day-to-day.
Definitely. We specialize in strategic content creation. Before we shoot, we work with you to identify your goals, target audiences, and platform requirements. This ensures every piece of content serves a purpose, whether it's building brand awareness, driving sales, or educating customers. Our strategic approach guarantees ROI.
We're proud to have worked with clients across diverse industries including retail (Charbroil, Lowe's, Walmart), healthcare, education, non-profits, manufacturing, and professional services. If your industry involves storytelling or product demonstration, we have the experience to deliver exceptional results tailored to your specific needs.
Three things: our retail expertise (we speak fluent Walmart, Amazon, and Lowe's), our efficiency (we waste nothing on set, delivering more from less), and our Southern hustle (big results without the big-city attitude). Unlike generic agencies, we're specialists in content that sells products. We're transparent, agile, and committed to your success over ours.
Give us a call directly or fill out the form below to get started.
Every great production begins with a simple question: What story do you need to tell? Whether you're launching a product at Walmart, need content that converts on Amazon, or want to create something that sets your industry's new standard – we're ready to bring our expertise to your vision.
From our farm studio in Salem to sets across the Southeast, we've built our reputation on three simple principles: Show up prepared. Lead with confidence. Deliver beyond expectations. No ego, no drama, no excuses – just scroll-stopping content that works as hard as you do.
Your next campaign starts here. Tell us about your project, and let's create something worth watching.
Fill Out the Form Below*